LONDON, UK — SeekaHost Technologies has officially announced the launch of DirectDine, an all-in-one online ordering and guest retention platform designed to free independent food businesses from the steep fees of third-party delivery aggregators.

As inflation and operational overheads continue to squeeze the hospitality sector, DirectDine offers a disruptive alternative: a 0% commission pricing model. Instead of losing 15% to 30% of every transaction to corporate delivery apps, restaurants pay a flat monthly subscription starting at just $50 (£40 approx.) per month.
Beyond cost-cutting, DirectDine resolves a major pain point for modern food brands: the loss of consumer data. Aggregators typically wall off customer information, but DirectDine gives restaurants 100% ownership of their guest data, enabling direct marketing, custom loyalty programs, and automated upselling tools.

Key Business Benefits Include:
- Protected Margins: Keep 100% of top-line revenue from every takeaway, delivery, and dine-in order.
- First-Party Customer Ownership: Build a direct-to-consumer relationship with in-house loyalty and data analytics.
- AI-Driven Revenue Optimization: Built-in AI business analyst tools forecast stock demand, automate menu pairings, and maximize average order value (AOV).
- Multi-Location Infrastructure: Centralized dashboards allow operators to scale from a single storefront to a nationwide multi-unit franchise effortlessly.
Kasun Sameera, Managing Director, SeekaHost Technologies Ltd. highlights:
“For too long, restaurants have exchanged their hard-earned margins for digital visibility. With DirectDine, we are giving business owners their profits and their customers back, providing them with enterprise-grade tech on an accessible, predictable SaaS model.”
SeekaHost CEO Fernando Raymond shares his review of the platform:
DirectDine operates on a flexible month-to-month contract with no hidden setup fees, allowing businesses to activate, test, and scale their direct-ordering channels risk-free.
About SeekaHost Technologies Ltd.
SeekaHost Technologies Ltd. is a UK-based software engineering company and part of the SeekaHost group. The group spans digital marketing, web hosting, consulting, and software development, with operations in the United Kingdom and India. SeekaHost Technologies builds technology platforms for businesses across multiple verticals, including hospitality, scheduling, and digital publishing. DirectDine platform is the group’s flagship hospitality technology product.
PRESS CONTACT
SeekaHost Technologies Ltd.
Website: www.directdine.tech
Demo: demo.directdine.tech
Book a Demo: www.directdine.tech/contact.html
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